Fragrant Fusion: Guerlain Brings Genshin Impact’s Emilie to Life in Captivating Collab

Genshin Impact fans were delighted to learn about an exciting new crossover collaboration during the Version 4.8 “Summertide Scales and Tales” Special Program. The iconic French perfume and cosmetics brand Guerlain has joined forces with the popular gacha game, bringing the talented Dendro character Emilie into the spotlight. Emilie, a renowned perfume designer from the region of Fontaine, will be the centerpiece of this collaboration.

As part of the official crossover, Guerlain will be hosting a series of themed events and themed merchandise releases in China. Travelers will be able to visit Guerlain’s physical retail stores to claim a special “Guerlain x Genshin Welcome Gift.” Additionally, after Emilie’s character event wish is live, the stores will also offer an collab themed “Emilie Limited Character Gift” to players. Guerlain will also be offering a special “Emilie Fragrance Afternoon Tea” at their boutiques, allowing fans to immerse themselves in the character’s alluring world.

Furthermore, the collaboration will feature a special pop-up event in Chengdu, as well as a presence at the Genshin Impact ★ FES event. Travelers are encouraged to stay tuned for more details on these exciting on-ground activations that will allow them to celebrate the partnership between the prestigious Guerlain brand and the captivating world of Genshin Impact.